Role: Creative, Art director, Videographer
Whilst working at Digitas LBi, I was part of an always-on content team for Samsung.
We had to come up with an idea, get it approved, then make it, often on the very same day – these films are some of my favourite examples.
Celebrating the 2015 leap second, #SeizeTheSecond is a social campaign to showcase just how much beauty can be contained in a fleeting moment.
Made on no budget and shot with a borrowed Samsung Galaxy S7, these films generated five million impressions across Europe.