Brief: Create a campaign using supplied words and photographs to highlight She Is You and the positive impact it has on women’s lives in the Sutton community.
Role: Art Director responsible for developing the central concept and visual treatment. Worked with existing assets to craft a clear, emotionally resonant message suitable for public spaces.
Idea: Use bold typography and intimate portraiture to connect real women’s stories with the charity’s mission, turning everyday faces into powerful symbols of strength, support, and transformation.
Outcome: Displayed across bus shelters and train platforms throughout Sutton, raising awareness for the charity and celebrating the women it supports.
